Branding, visual communication and packaging design for essential french jewellery.

Philippe Airaud presents 0.88, a jewellery concept.

Based on the extreme resistance of the gold thread: 0.88mm is its diameter. Tightly hold in a pure packaging made from recycled wood, the 0.88 jewellry is available in different sizes and in 3 colors of gold: white, yellow and pink. This concept has no gender, no age, it expresses the link and celebrates simplicity.

Photo credits: 088.boutique

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